Mountain Dew extends its partnership with PUBG Mobile

Mountain Dew

Pepsico owned Mountain Dew has extended its partnership with PUBG Mobile to launch extensive in-game events and dedicated rewards. As a part of this dynamic partnership, PUBG Mobile has developed in-game “Mountain Dew Fuel Stations” for players to experience for a limited amount of time.

The partnership was apparent when PUBG Mobile released a teaser where a sniper spots the Mountain Dew Fuel station. This indicated the potential start of an in-game partnership between both of these entities apart from their esports partnerships.

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PUBG Mobile and Mountain Dew have shared a long relation of being sponsors to their official esports events. The beverage brand was a sponsor to various well-famed PUBG Mobile esports events like PMPL: South Asia and PUBG Mobile World League. This time, the hand of partnership is extended to launch in-game themed events as well. The “Fuel Stations” provide an extra amount of loots and are located at designated stations throughout the maps of PUBG Mobile.

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According to the Gaming Reporter, PUBG Mobile fans in some specific international markets can enjoy some free rewards and in-game prizes on the purchase of specifically marked Mountain Dew products.

Alongside this partnership, Mountain Dew is a beverage partner for the ongoing and upcoming esports series like PUBG Mobile Pro League: Americas, World Leagues, and Global Championship 2020.

Also read: PMPL SEA: Teams, Schedule and more