“Online influencer” was a term that was bestowed upon anyone with a significant online presence who holds a certain degree of impact on the lives of their followers however, at South East Technological University in Carlow, Ireland, you can officially get the degree just like conventional lines of studies like Engineering or Medical Science.
In the past, we have seen colleges offer courses in careers around the social media spaces but for the first time, a college has dedicated itself to offering a course concluding in a degree for aspiring Influencers. Online influencer is a term that is generally associated with content creators on platforms like YouTube, Instagram, TikTok, and many more out there, and while said profession can be extremely rewarding in terms of economic gain and fame, the road to stardom is very difficult.
While previously, there had been no clear path to becoming an influencer, however, the course in question will likely offer a holistic approach towards being a social media star by teaching its students from fundamentals to more curated methods.
“We knew there was a space and need for this, we just needed to develop the course into a Bachelor’s degree and get it ratified,” said Irene McCormick, a senior lecturer at the University.
The Influencer market is a growing space and will continue to grow for the foreseeable future, a course like this might help companies determine which candidates are better to market their product or service through.
A large part of the course will involve keeping the students in the loop about what are trending items/ideas on social media and how they can use them to influence their personal growth as social media influencers.
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