Sony has suggested that PlayStation Plus prices might see a hike in the near future, as the company is banking on the service to drive growth in the future. This news comes in light of a recent business discussion held at Sony, where executives highlighted the steady growth of the service, as they continue to see growth in the number of active subscribers.
According to the released notes from the company meeting, more players are seen upgrading to PlayStation Plus Extra and Premium primarily for the extensive range of benefits, including an attractive gaming catalogue, cloud streaming service, monthly free games and exclusive discounts. As users continued to find value in this pass, it has been one of the hottest-selling commodities that has come out of Sony, therefore making it a key service for the organisation to continue banking on to drive profit.
Sony further doubled down on the fact that previous PlayStation Plus price hikes have had little to no impact on subscriber count, which goes to show that the value they are offering is on par with the cost. A calculated future hike has been placed in the cards; unless they can keep up in terms of value offered, there is a possibility that retention will suffer.
The company remains committed to making PS Plus a high-value service, offering more in terms of games, discounts, and other benefits, and while competitors are adopting the same model, Sony’s exclusive game library safeguards some of the titles that fans are willing to pay for with this subscription. As things stand, Sony has only discussed the possibility of a future hike, and it is very unlikely that anything will change at the moment, leaving little worry for now.
