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Wednesday, June 19, 2024

Why are Online Casinos Getting into Esports?

At first glance, esports and Casinos might not look closely linked, but with the Coronavirus Pandemic induced restrictions and the exponential growth in esports, a growing number of casinos have started moving towards competitive online gaming through esports betting.

From opening several esports arenas to sponsoring esports teams, casinos have slowly diversified their grip. Experts from several baccarat guides have even found that esports has even pushed the online casino industry to gamify the traditional casino table games.

For example, live casino baccarat is a fresh way to experience and play baccarat games online anytime, anywhere with your mobile or computer, and social aspects have been integrated in the game. Each game is played live in real-time, with a standard online baccarat game only lasting 48 seconds.

Online casinos are slowly but surely embracing esports, and live casino baccarat is just one example of many such games that could transition. So why are casinos suddenly interested in getting into esports?

Well, let’s try to answer these questions.

1. Increased publicity and viewership of esports

Back in 2018, talking about esports viewership let alone esports was considered a new topic for many. People used to share clips of events but knew very little about the tournament and leagues. Since then, esports viewership has thrived. Just last year, because of the Coronavirus Pandemic the esports viewership saw exponential growth. 

Unaffected by the pandemic, esports drew the attention of many people and businesses. Casino operators are aware of the potential of esports. Aside from sponsorships and TV deals, casinos are now involved in key developments and advertise heavily across games via live streams advertisements with hopes to convert esports fans into customers for their online casinos. 

2. Increased fan involvement in betting 

Similar to traditional sports like NBA, NFL, Football, etc where fans enjoy watching their favorite teams and bet on them, the esports fans can also bet on their favorite players and teams. With a single click of a button, fans can easily place their bets at home via online casinos. 

Online casinos offer various tools such as modern interfaces and visually impressive apps with integrated smart features for fans to gauge the abilities and player performance to make online gambling interesting and fun. Online casinos also allow betting on live casino games (like Live Casino Baccarat) to players that are looking to gamble aside from esports. 

4. Rise in online games

In the last decade, the gambling world has seen a significant shift towards online casinos. The traditional land-based casinos were kings several years back, but now they all offer a wide variety of online games to attract more players. 

With diverse gaming options and privacy options, online casinos are increasingly gaining popularity among millennials. Millennials value their privacy and anonymity more, the online casinos offer convenience and an incredible number of casino games with attractive online features. 

5. Ease of access 

One of the best things about online casinos is online service. Accessing an online casino is easy and convenient for players or interested parties, as they don’t need to visit casinos physically. All you need to access an online casino is just a device with an internet connection, be it a mobile or a computer online casinos are available on most platforms. 

6. Sign-in bonuses

Most online casinos offer sign-up bonuses to new players normally as free cash or bonus cash. Offering many prize bonuses and incentives, online casinos are always competing with each other to welcome new customers. Online casinos also offer incentives to old players like bonuses to try new games or withdrawal bonuses. Online casinos are always finding ways to keep their customers happy and keep them for as long as they can. 

7. User-friendly and Safety

Unlike traditional casinos, online casinos are extremely user-friendly and offer peace of mind with no distraction in the gameplay. There is no extra loud music or distraction from other players waiting in-line. 

Most online casinos have invested heavily in advanced end-to-end encryption technologies to ensure the safety of players’ data and finances. Players are always in control of everything, including the risk, when to play, when to stop, and almost every other aspect of gambling except the final result. 


Casinos and esports have many similar aspects when it comes to entertainment. However, casinos are a more traditional way to enjoy gambling. Esports offers the advantage of having new more socially engaged games followed by true fans. Furthermore, the online esports betting options are almost endless and only limited by creativity creating boundless revenue opportunities.

Duncan Kingori
Duncan Kingori
Duncan has been in the writing profession for a decade now. He has great experience writing informative articles and his work has been appreciated and published in many popular publications. His education background in communication and public relations has given him a concrete base from which to approach different topics in various niches.
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