YouTube has made its biggest ever investment in esports

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The third period of the ECS, which highlights gamers squaring off on Counter-Strike: Global Offensive, will stream only on YouTube beginning March 25, London-based FACEIT said.

“This is certainly our greatest interest in this space general,” Ryan Wyatt, YouTube’s head of worldwide gaming, said in a meeting.

Money related terms of the arrangement were not revealed. Income from esports is relied upon to surge 41 for each penny to US$696 million in 2017, as indicated by research firm Newzoo.

YouTube will work with ECS players to help manufacture gatherings of people on their YouTube channels. The group will likewise offer promoters sponsorship bundles on YouTube, which has over a billion clients.

“I think the huge thing that esports needs to do at this moment is … acquaint esports with the masses, so we can keep on getting greater brands included,” Wyatt included.

The global audience for e-sports is expected to reach 385 million in 2017, from more than 200 million in 2015. YouTube will work with ECS players to help build audiences on their YouTube channels. The league will also offer advertisers sponsorship packages on YouTube, which has over a billion users.

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